5 Useful Tools for Social Media Marketing

Social media marketing is all about creating and publishing awesome content on social media, with the aim of getting and retaining customers. Although it sounds easy, it can sometimes be a very demanding job. Luckily, there is a variety of online tools that you can use for creating and managing your social media content. So,… Continue reading 5 Useful Tools for Social Media Marketing

What are Hashtags, and How to Use Them on Instagram

Hashtags are words or phrases that appear as clickable links on social media posts. They are preceded by the # symbol, also known as pound sign, or hash sign. People use hashtags to give context to their posts, and make their content easily shareable and easily found. Hashtagging categorizes and aggregates posts based on a… Continue reading What are Hashtags, and How to Use Them on Instagram

The Pros & Cons of Outsourcing Social Media Marketing

Most companies nowadays incorporate social media in their marketing strategies, because it is of key importance for the success of their business. If you own a business, a good social media presence will help you reach more customers and promote your products and services without investing too much money. While many entrepreneurs want to market… Continue reading The Pros & Cons of Outsourcing Social Media Marketing

How to Get More Likes on Your Facebook Business Page

Facebook stands out as one of the largest social media networks out there, with the highest number of active users. That’s why millions of businesses use it to promote their products and services. If you have a Facebook page for your business and you’re trying to get more people to like it, you know it’s… Continue reading How to Get More Likes on Your Facebook Business Page

Benefits of Social Media Marketing for Small Businesses

People use social media on a daily basis. This makes it a very suitable marketing platform for all kinds of business, and recently, social media marketing is becoming an increasingly popular method embraced by small businesses. This is mostly because it’s an inexpensive but efficient promotion tool. There is a variety of social media platforms,… Continue reading Benefits of Social Media Marketing for Small Businesses