Tips to Write a Better Email Blast

Tips to Write a Better Email Blast

Digital marketing has greatly expanded and provided so many options for reaching consumers and potential clients, but sometimes all you need is a good old fashioned email blast. Put your mailing list to use to provide important information about new products, new...
Best Company Contests to Attract Customers

Best Company Contests to Attract Customers

Company contests, giveaways, and sweepstakes are a long-time favorite marketing technique. They can spread brand awareness, bring attention to a new product or service, or work toward a specific business goal. It’s highly likely that you’ve entered one of these...
Digital Marketing Books Great for Beginners

Digital Marketing Books Great for Beginners

If you don’t have a college degree in digital marketing but want to pursue a career in the industry, or you’re a digital marketing newbie who needs a digital marketing strategy to promote your business–there are plenty of books that can help you achieve those goals....
5 Tips to Get More Clicks on Your Content

5 Tips to Get More Clicks on Your Content

Everyone has told you that great content is key for your brand’s online success. So you regularly post great content on all of your social media, your website, your blog, etc…now what? Having online content is not enough to build your brand; you also want to...
Tips for Effective Website Copywriting

Tips for Effective Website Copywriting

Writing good copy for your website is very important if you want to keep visitors interested in your business and products. The advertising pioneer Shirely Polykoff once said, “Copy is a direct conversation with the consumer.” So, it’s up to you to make...
Best Upcoming Marketing Events in Europe for 2018

Best Upcoming Marketing Events in Europe for 2018

Every year multiple marketing events take place in different cities around the world in various forms: conferences, summits, workshops and classes, seminars, trade shows and expos, etc. People gather together at these events for the purpose of networking, learning...