by Sofi | Apr 27, 2018 | Social Media Marketing
Are you searching to receive a greater and more relevant Twitter following? This blog will demonstrate the key methods to improve your Twitter experience.
#1 Post More Visual Content
Tweets involving visual content collect more likes, shares, and retweets than the tweets without visuals.Therefore, brands must attempt to combine their tweets with a supporting image. Even though there’s nothing wrong with text-based tweets, images are better poised to encourage visitors to look at your post. Temporarily, infographics are shared three times more frequently than any other image on Twitter. Hence, if you’ve got some persuasive data to share with the world, go for it. Just be sure to include a graphic!
#2 Hashtags
HashTags are an exclusive identifier for a particular topic. With just a hashtag, someone who knows nothing about you will notice your tweet if they click on it. Hashtags link tweets that have a similar concentration on a subject. Popular Topics are just trending hashtags at a particular time. Therefore, if you want to have a wider spread with your tweets, include a hashtag or two in your tweet. One thing to bear in mind though is be exciting, be humorous, and let your knowledge out. Dull tweets even on the most popular topic will have poor results.
#3 Add a follow button to your blog
In order to raise your following, it is essential to eliminate all barricades to entrance, and the main fence to entrance is people finding their way to your Twitter profile. The simplest way is to add a social media button to your blog.
#4 Add a Twitter share button to your blog posts
Adding a share button to a blog is imperative for achieving greater twitter followers. With share buttons included, readers can easily tweet posts. The essential phase is to confirm that your Twitter @username is included in your tweets. There are several social sharing plugins such as social warfare, wp social sharing, and swifty bar among others that have this option.
#5 Link out to influencers in your blog posts
There are people in your industry who have a great impact on your target audience. They have big audiences of their own, and you can expand into them. After you publish a blog post, make sure to link out to some influencers and let them know about it. You can inform influencers via Twitter, Google+, or email.
#6 Avoid sending many tweets in a small period
Sending numerous tweets in a short period will contribute to more people unfollowing you. If you’re using diverse tools to send tweets, it can become a bit of a juggling act. If you’re aware of it and attempt to space out your tweets, it will be a big help. Tools such as Buffer are helpful since rather than hitting the tweet button, adding tweets to Buffer will make them available at the agenda of your choosing.
by Sofi | Feb 16, 2018 | Social Media Marketing
#1 Optimize your social media profiles
Your social media profiles are the first thing new users look at, so it’s crucial to make a good first impression. Here are a few ideas on how to optimize your profiles:
- Use a unique profile photo that represents your brand, like a nice image of your logo that will make your profile stand out in the news feed.
- Fill your profile with relevant information about your business so that people will know what you do.
- Optimize your profile for SEO by including keywords and phrases your audience might search for.
#2 Post original, engaging content
To catch people’s attention, your content needs to be new, fresh, and original. Focus on posting relevant, engaging content that you know your audience will like and share.
#3 Interact with your followers
Posting engaging content on your profiles is essential part of your strategy–but it’s also super important to find time to engage with your followers. Respond to their questions and comments, engage in two-way communication, and show your followers you value their feedback. Doing this will help you keep your followers as well as get new ones.
#4 Follow others
You shouldn’t only wait for others to follow you on social media–you should also find others and start following them. For example, you can follow other similar brands from your industry, your clients, associates, friends, etc. When they see you’re following them, they might want to follow you back.
#5 Be positive and funny
You can never go wrong by including positivity and humor in your social media posts. People always have a positive response to these types of content, and they are more likely to share it with others.
#6 Use relevant hashtags
Add hashtags to your posts that are relevant to your brand and business. Use words and phrases that your audience is most likely to search for.
#7 Create and post viral content
Viral content is one of the best ways to reach a large audience on social media. For a content to go viral it’s usually best to make it surprising, positive, relatable, easy to understand, and easy to share.
#8 Reshare other people’s content
When you see an interesting post shared by someone else, don’t hesitate to share it on your page. Sharing content form other businesses makes them more likely to share yours.
#9 Link to your social media accounts
Linking to your social media accounts will greatly increase your visibility. Put social share buttons on your blog posts, add clickable icons on your website, include links in your newsletters, emails, etc.
#10 Make sure your content is shareable
This should be a no-brainer; however, some people forget to make their content shareable. Always make your posts public, so that your followers can easily share them directly from your page.
#11 Reach out to influencers
Influencers are great promoters of content, because they have many followers. Find influencers in your niche and try reaching out to them. If influencers share your content with their followers, some of them might become your followers as well.
#12 Post regularly and at the right time
Determine what posting times and frequencies result in most engagement and shares, and create a posting schedule based on that information.
